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Posts tagged as “Macbook”

Apple to open its first retail stores in India

April 12, 2023

Apple has announced that it will be opening two new retail store in India. The Apple BKC in Mumbai will start operating this 18th April, then Apple Saket in Delhi on the 20th April. The new two new retail stores were opened 20 years after Apple entered the Indian market.

Even though India is the second largest market for Internet and smartphones in world, Apple is limited to the high-end of the market, specially for smartphones that are priced way below the price range of Apple in country.

You can read the full text of Apple’s announcement below;

Today Apple announced it will open its doors to customers at two new retail locations in India: Apple BKC in Mumbai on April 18, and Apple Saket in Delhi on April 20. These new retail locations mark a significant expansion in India that will offer great new ways to browse, discover, and buy Apple products with exceptional service and experiences for customers.
The barricade for Apple Saket was revealed this morning and features a unique design that takes inspiration from Delhi’s many gates, each signifying a new chapter to the city’s storied past. The colorful artwork celebrates Apple’s second store in India — located right in the nation’s capital. Beginning April 20, customers will be able to stop by to explore Apple’s latest product lineup, find creative inspiration, and get personalized service and support from the store’s team of Specialists, Creatives, and Geniuses.

In celebration of the first Apple Store opening in India, Apple BKC announced a special Today at Apple series — “Mumbai Rising” — running from opening day through the summer. Bringing visitors, local artists, and creatives together, these sessions will offer hands-on activities with Apple’s products and services that celebrate the local community and culture in Mumbai. Customers can explore the “Mumbai Rising” sessions and sign up at apple.com/in/today.

Ahead of opening day, customers are invited to download custom Apple BKC and Apple Saket wallpapers, specially curated playlists on Apple Music to move to the sounds of Mumbai and Delhi, and visit apple.com/in/retail/bkc and apple.com/in/retail/saket to learn more about the upcoming openings in India. Apple BKC opens Tuesday, April 18, at 11 a.m. IST, and Apple Saket will open for customers April 20 at 10 a.m. IST.

Apple announces a new version of Macbook Air with new Magic Keyboard

March 19, 2020

Apple just announce a new Macbook Air. The company said that the new laptop is twice as powerful as the previous model and 80% faster graphics.

The new Macbook Air will have a 13.3-inch Retina display with IPS technology and a 2560-by-1600 native resolution. It features 10th-generation Intel Core processors up to 1.2GHz quad-core Core i7 with Turbo Boost speeds up to 3.8GHz.

It will be using the new Magic Keyboard, which was first introduced with the 16-inches MacBook Pro. Apple also increased the storage of the base model of the new Macbook Air, instead of the 128 GB, the storage now starts at 256GB of storage, which can be configure up to 2TB SSD. On the memory side, the base model comes with an 8GB RAM and can be configure up to 16 GB RAM. The new Macbook Air will run MacOS Catalina right out of the box.

Just like with the previous model, the new Macbook Air comes with Apple T2 Security Chip, which checks that software loaded during the boot process has not been tampered with and provides on-the-fly data encryption for everything stored on the SSD. It also has built-in Touch ID to unlock the Macbook without typing a password or when making online purchases.

The new Macbook Air is powered by a Built-in 49.9‑watt‑hour lithium‑polymer battery, Apple said that it can power the new Macbook Air up to 11 hours of wireless web; up to 12 hours of movie playback via Apple TV app and up to a month of standby time.

Here are other notable features of the new Macbook Air;

  • A three-mic array for more clear voice capture for FaceTime calls with friends and family.
  • The industry-best Force Touch trackpad for precise cursor control and multi-touch navigation.
  • Thunderbolt 3 ports for data transfer, charging and video output in a single connector.
  • Support for up to a 6K external display, a first for MacBook Air.
  • Advanced stereo speakers for immersive, wide stereo sound for activities like watching Apple TV+ content or playing games in Apple Arcade.

Available in three colors; Gold, Space Grey and Silver. The new Macbook Air is now available for order for $999.00 (Php51,384.06).

Lazada to open official Apple ‘Shop-in-Shop’ for Southeast Asia customers

December 9, 2017
Lazada to open official Apple ‘Shop-in-Shop’ for Southeast Asia customers
Apple Official Online Store on Lazada Philippines

Fans of Apple can now buy their favourite Apple products on Lazada, Southeast Asia’s leading eCommerce company.

As an authorised online reseller, Lazada’s customers can choose from a wide range of Apple products including iPhone, MacBook, MacBook Pro, iPad, iPad Pro, Apple TV, Beats by Dr. Dre, and other accessories.

Start shopping this holiday season
Consumers can start browsing this holiday season when the Apple ‘Shop-in-Shop’ on Lazada officially launches today (8th December) in the Philippines, Indonesia, Thailand and Singapore. This will be followed by Malaysia on 11th December, and then in Vietnam.

By shopping on Lazada, customers can choose to pay for their Apple devices through Lazada’s 0% financing instalment plans. Exciting surprises also await Lazada customers looking to score savings from deals offered during the finale of Lazada’s Online Revolution shopping event, the 12.12 Final Sale. More details will be announced later.

The “preferred choice” for global brands
Lazada Group Chief Executive Officer Max Bittner said the Apple ‘Shop-in-Shop’ concept is a testament to Lazada’s reputation as the undisputed and trusted online shopping and selling platform in Southeast Asia. “Lazada is the preferred choice for global brands who, like us, want to drive the explosive growth of eCommerce in Southeast Asia,” said Mr. Bittner, adding: “It also underscores our commitment to give consumers better and convenient access to the world’s best brands and products, especially those from Apple.”