iOS 18 is now available, bringing iPhone users around the world new ways to personalize their iPhone with deeper customization to the Home Screen and Control Center; the biggest-ever redesign to Photos, making it even easier to find and relive special moments; and major enhancements to Messages and Mail. Starting next month, iOS 18 will introduce Apple Intelligence, the personal intelligence system that combines the power of generative models with personal context to deliver intelligence that is incredibly useful and relevant while protecting users’ privacy and security.
iOS 18 is a free software update for iPhone Xs and later.
The feature that I’ve been looking forward to is the HOME Screen Customization and as for Apple Intelligence features, it looks like we need to wait until next month.
If you do not have the AUTOMATIC UPDATES enabled, you can manually update to iOS 18 by going to SETTINGS > GENERAL > SOFTWARE UPDATES.
Apple is significantly increasing prices for out-of-warranty battery replacements, this time for the iPhone 16 Pro models.
The new cost of an out-of-warranty battery replacement for the two larger models of the latest iPhone is $119, up from the $99 cost for the iPhone 15 Pro and Pro Max. The cost remains $99 for the regular iPhone 16 and iPhone 16 Plus.
Apple last increased the cost of out-of-warranty battery replacement with the iPhone 14 models in 2022. Prices went up from $69 to $99.
Iphone 15 and 16 owners will more or less just shrug this aside, since they have at least have 1 years of limited warranty and 2 years of technical support and hardware coverage if purchase AppleCare+ with their purchase. By the time the batteries of the iPhone 15 and 16 need to be replaced, Apple may have already increased the prices.
Apple today unveiled Apple Watch Series 10, featuring a refined design and bringing new capabilities to the world’s most popular watch that make it even more powerful, intelligent, and sophisticated. Apple Watch Series 10 is the thinnest Apple Watch yet — making it more comfortable than ever — and offers the biggest, most advanced display of any Apple Watch. It also features new sleep apnea notifications; faster charging; water depth and temperature sensing; plus new health and fitness insights and intelligence in watchOS 11.
Apple Watch Series 10 is available in both aluminum and titanium, in an array of stunning colors and finishes. Jet black is a new polished aluminum finish that is distinctively reflective and sleek, while new titanium cases — available in natural, gold, and slate — have a spectacular jewelry-like shine.
Apple today introduced Apple Watch Ultra 2 in a striking new black titanium finish, enhanced with features in watchOS 11 that make the most rugged and capable Apple Watch even better.
Apple Watch Ultra 2 is an ideal partner for athletes and adventurers of all kinds, featuring the most accurate GPS in a sports watch,1 the brightest display of any Apple product, and up to 36 hours of battery life with regular use or up to 72 hours in Low Power Mode. watchOS 11 brings powerful new features to the best sports watch, with breakthrough insights from training load and the Vitals app; sleep apnea notifications; the Tides app; new customization options for the Action button; and more. A new Titanium Milanese Loop band for Apple Watch Ultra is designed for water activities while offering lightweight comfort and elegance for any occasion. An all-new Apple Watch Hermès Ultra 2 combines the durability and features of Apple Watch Ultra 2 with a nautically inspired watch band and an exclusive Hermès watch face.
Photos
All of the new Apple Watch lineup can be pre-ordered today, with availability beginning Friday, September 20.
Price for the Apple Watch Series 10 starts at $399.00 for the 42 mm and $429.00 for the larger 46 mm. On the other hand, price for the Watch Ultra 2 will start at $799 for the 49mm Black Titanium Case Apple Watch Ultra 2 (GPS + Cellular).
Apple today announced a groundbreaking new lineup of AirPods models and features. The new AirPods 4 are the most advanced and comfortable headphones Apple has ever created with an open-ear design, and today, customers can choose between two distinct models: AirPods 4 and AirPods 4 with Active Noise Cancellation (ANC). AirPods Max now come in midnight, starlight, blue, purple, and orange, and offer USB-C charging for more convenience. This fall, AirPods Pro 2 will introduce the world’s first end-to-end hearing health experience, delivering active Hearing Protection, a scientifically validated Hearing Test, and a clinical-grade Hearing Aid feature.
AirPods 4 and AirPods Max will be available to pre-order starting today, with availability in stores beginning Friday, September 20. New hearing health features will be available this fall for AirPods Pro 2 users in more than 100 countries and regions.
Pricing
AirPods Pro 2 – $249 (USD)
AirPods Max – $549 (USD)
AirPods 4 – $129 (USD)
AirPods 4 with Active Noise Cancellation – $179 (USD)
Photos
Apple AirPods Max Noise Control Button.
Apple AirPods Wireless Charger.
Apple AirPods Max Side View.
AirPods Max available in five new colors; Starlight, Orange, Purple, Blue, and Midnight
Apple today introduced iPhone 16 Pro and iPhone 16 Pro Max, featuring Apple Intelligence, larger display sizes, new creative capabilities with innovative pro camera features, stunning graphics for immersive gaming, and more — all powered by the A18 Pro chip. With Apple Intelligence, powerful Apple-built generative models come to iPhone in the easy-to-use personal intelligence system that understands personal context to deliver intelligence that is helpful and relevant while protecting user privacy. Camera Control unlocks a fast, intuitive way to tap into visual intelligence and easily interact with the advanced camera system. Featuring a new 48MP Fusion camera with a faster quad-pixel sensor that enables 4K120 fps video recording in Dolby Vision, these new Pro models achieve the highest resolution and frame-rate combination ever available on iPhone. Additional advancements include a new 48MP Ultra Wide camera for higher-resolution photography, including macro; a 5x Telephoto camera on both Pro models; and studio-quality mics to record more true-to-life audio. The durable titanium design is strong yet lightweight, with larger display sizes, the thinnest borders on any Apple product, and a huge leap in battery life — with iPhone 16 Pro Max offering the best battery life on iPhone ever.
iPhone 16 Pro and iPhone 16 Pro Max will be available in four stunning finishes: black titanium, natural titanium, white titanium, and desert titanium. Pre-orders begin Friday, September 13, with availability beginning Friday, September 20.
Apple today announced iPhone 16 and iPhone 16 Plus, built for Apple Intelligence, the easy-to-use personal intelligence system that understands personal context to deliver intelligence that is helpful and relevant while protecting user privacy. The iPhone 16 lineup also introduces Camera Control, which brings new ways to capture memories, and will help users quickly access visual intelligence to learn about objects or places around them faster than ever before. The powerful camera system features a 48MP Fusion camera with a 2x Telephoto option, giving users two cameras in one, while a new Ultra Wide camera enables macro photography. Next-generation Photographic Styles help users personalize their images, and spatial photo and video capture allows users to relive life’s precious memories with remarkable depth on Apple Vision Pro. The new A18 chip delivers a huge leap in performance and efficiency, enabling demanding AAA games, as well as a big boost in battery life.
iPhone 16 and iPhone 16 Plus will be available in five bold colors: black, white, pink, teal, and ultramarine. Pre-orders begin Friday, September 13, with availability beginning Friday, September 20. Price of the iPhone 16 starts at $799 (USD), and iPhone 16 Plus starts at $899 (USD).
You can checkout the full pricing below;
iPhone 16;
Apple has announce their iPhone 16 Event this 9th of September at at 8 p.m. Riyadh Time. The company is expected to announce the next generation of iPhone 16 as well as provide more information on the Apple Intelligence as well as Apple Silicon, Watch Series 10, and AirPods 4.
The event will be held at the Apple Park and you can watch the live stream of the event from Apple’s website, the Apple TV app and Apple’s official YouTube channel. You can also come back here and watch the live stream from the embedded video below.
You can now listen to an Apple Podcast on the web. Apple just launch Apple Podcast on the web, this allows podcast listners to stream full Apple podcast using any modern web browser, using any device, in more than 170 countries.
Apple Podcasts on the web offers a full streaming experience for listeners with its dedicated interface that includes personalization, recommendations, and notifications.
Listeners can sign in with their Apple Account to access their Library, Up Next queue, and subscriptions. The responsive design ensures a consistent experience across all devices. Sharing shows and episodes is easier than ever, and playback will appear as a download in your hosting provider’s dashboard.
Apple Podcasts is not the only web-based podcast players, since music streaming giants YouTube Music, Amazon Music, and Spotify have been offering web version of their service for a long time, as well as start-ups and indie podcasts players.
The introduction of Apple Podcasts on the web could be Apple’s way of growing its userbase and offering its service to other platforms like Android, Linux or any device with a browser.
Opera has unveil the iOS version of their browser – the Opera One. The company said that the Opera One browser will have the same features as its desktop browser like the redesigned interface optimized for one-handed use with a bottom search bar that can be activated by swiping down.
Opera One includes a revamped search experience with QuickType suggestions, a new “Carousel” for news, scores, and product information, AI image generation capabilities, and various general improvements. The AI features will be powered by the company’s Aria AI, a free, unlimited built-in browser AI that features image generation, text to speech, image recognition and more. The new iOS browser will also feature free VPN, Ad blocker, and Flow file sharing.
Opera One on iOS is here!
Here’s what’s new:
👉 Refreshed Look and Feel with a new UI & UX 👉 Dynamic Bottom Search Bar 👉 Startpage Carousel 👉 Powerful AI Features pic.twitter.com/t75rXUoZxi
Apple Maps is now available on the web. Users can access Maps using their web browser to get directions, find places, order food, and explore cities. The service is currently in beta and available in English on Safari, Chrome, and Edge.
Apple also said that developers using MapKit JS, can link out to Maps on the web, so their users can get driving directions, see detailed place information, and more. Support for additional languages, browsers, and platforms will be expanded in the future.
Apple’s highly anticipated spatial computing headset, the Vision Pro, has finally arrived in key Asian markets. After launching in the US back in February, the device is now available for purchase in Apple Stores across China mainland, Hong Kong, Japan, and Singapore.
The Vision Pro promises a seamless blend of the digital and physical worlds, offering users a variety of transformative experiences. From work and collaboration to entertainment and reliving memories, the headset boasts a wide range of capabilities. Apple is heavily emphasizing the guided in-store demo experience, allowing potential customers to explore the full potential of spatial computing.
This launch comes amidst reports of slowing sales in the US, where the $3,499 price tag may have deterred some consumers. By entering these new markets, Apple is targeting regions with a strong tech presence and potentially more receptive audiences.
Checking the Apple Online Store in Singapore, the new Apple Vision Pro retails for S$5,299 (around Php 228,171.46) and its limited to just two units per customer.
Now that the WWC is in the books and with the announcement of the iOS 18, you may be wondering if your iPhone can run the upcoming iOS 18 when it comes out later this year. Well, if you are using the 2nd gen iPhone SE or the later version, then you can rest easy since your device can update to iOS 18 when it becomes available.
Below are the list of iPhones that’s supported by the new iOS 18.
iPhone 15
iPhone 15 Plus
iPhone 15 Pro
iPhone 15 Pro Max
iPhone 14
iPhone 14 Plus
iPhone 14 Pro
iPhone 14 Pro Max
iPhone 13
iPhone 13 mini
iPhone 13 Pro
iPhone 13 Pro Max
iPhone 12
iPhone 12 mini
iPhone 12 Pro
iPhone 12 Pro Max
iPhone 11
iPhone 11 Pro
iPhone 11 Pro Max
iPhone XS
iPhone XS Max
iPhone XR
iPhone SE (2nd generation or later)
Not all features of the new iOS will be supported by older devices.
Messages via satellite will be available in iOS 18 along with Apple’s existing satellite features in the U.S. on iPhone 14 and later.
Apple Intelligence will be available in beta on iPhone 15 Pro, iPhone 15 Pro Max
Features are subject to change. Some features are not available in all regions, all languages, or on all devices.
If you want to try out the new iOS 18, you can download the developer beta version at developer.apple.com or wait for the public beta this fall.
After 7 months of waiting, Apple has finally launch the Apple Vision Pro, at least in the US, which will be available on Friday, February 2nd, pre-orders for the device will begin Friday, January 19th. The Apple Vision Pro is priced at $3,499 and is Apple’s first new major product category since the Apple Watch in 2015.
The Apple Vision Pro is a compact pair of glasses that lets you navigate, interact, and enjoy content in a spatial way. It features a custom micro-OLED display, a 3D camera, Spatial Audio, and a dual-chip (M2 and new R1 chip) system with advanced technology and design. The device is designed to blend digital content with the physical world, using visionOS, the world’s first spatial operating system. It offers an infinite canvas that transforms how you use the apps you love, allowing you to arrange apps anywhere and scale them to the perfect size, making the workspace of your dreams a reality. You can browse the web in Safari, create a to-do list in Notes, chat in Messages, and seamlessly move between them with a glance. The device also has augmented reality capabilities, but can also switch to virtual reality seamlessly by using the dial on the headset.
The Apple Vision Pro is Apple’s first 3D camera. You can capture magical spatial photos and spatial videos in 3D, then relive those cherished moments like never before with immersive Spatial Audio. Your existing library of photos and videos looks incredible at remarkable scale. And panoramas wrap around you — making you feel like you’re standing right where you took them. You can also take spatial videos with iPhone 15 Pro, then view them on Apple Vision Pro.
Apple Vision Pro will be available starting at $3,499 (U.S.) with 256GB of storage. Pre-orders for Apple Vision Pro will begin on Friday, January 19, at 5 a.m. PST, with availability beginning Friday, February 2.
Apple Vision Pro will be available at all U.S. Apple Store locations and the U.S. Apple Store online.
ZEISS Optical Inserts — Readers will be available for $99 (U.S.), and ZEISS Optical Inserts — Prescription will be available for $149 (U.S.).
Apple Vision Pro comes with a Solo Knit Band and Dual Loop Band — giving users two options for the fit that works best for them. Apple Vision Pro also includes a Light Seal, two Light Seal Cushions, an Apple Vision Pro Cover for the front of the device, Polishing Cloth, Battery, USB-C Charge Cable, and USB-C Power Adapter.
Apple just published the top downloaded apps and games on the App Store this year. In their announcement, Apple even emphasis that “App Store is the world’s safest and most vibrant app marketplace.”
Below are the top apps and games on the App Store this year in the United States;
Together with the new iMacs, Apple also announce the 14‑inch MacBook Pro with M3 chips, the 16-inch Macbook Pro will also be updated with the new M3 Processors. Aside from the refreshed Macbook Pros, Apple also release a new Space Black color for both the 14‑inch and 16-inch MacBook Pro.
Both the 14‑inch and 16-inch MacBook Pro will share the following parts;
14.2-inch (diagonal) Liquid Retina XDR display;1 3024-by-1964 native resolution at 254 pixels per inch
SDXC card slot
HDMI port
3.5 mm headphone jack
MagSafe 3 port
1080p FaceTime HD camera
There are also a number of differences that buyers needs to consider when choosing between the 14‑inch and 16-inch MacBook Pro; The 14‑inch MacBook Pro will be available in M3, M3 Pro and M3 Max processors while the 16-inch Macbook Pro will only support the M3 Pro and M3 Max CPU.
Macbook Pro Keyboard viewMacbook Pro Side viewMacBook Pro Cover
The 14‑inch MacBook Pro with M3 CPU;
Color – Space Gray and Silver
CPU – Apple M3 chip, 8-core CPU with 4 performance cores and 4 efficiency cores
GPU – 10-core GPU
Storage – 512GB or 1TB; Configurable to: 1TB or 2TB
RAM – 8GB unified memory; Configurable to: 16GB or 24GB
Battery – Up to 22 hours Apple TV app movie playback and up to 15 hours wireless web
Ports – 2x Thunderbolt / USB 4 ports with support for: Charging, DisplayPort, Thunderbolt 3 (up to 40Gb/s) and USB 4 (up to 40Gb/s)
The 14‑inch MacBook Pro with M3 Pro and M3 Max CPU;
Color – Space Black and Silver
CPU – Up to 12-core CPU with 6 performance cores and 6 efficiency cores
GPU – up to 18-core GPU
Storage – 512GB or 1TB; Configurable up to 8TB.
RAM – 18GB unified memory; Configurable up to 128GB (M3 Max with 16-core CPU)
Battery – Up to 18 hours Apple TV app movie playback and up to 12 hours wireless web
Ports – 3x Thunderbolt 4 ports with support for; Charging, DisplayPort, Thunderbolt 4 (up to 40Gb/s) and USB 4 (up to 40Gb/s)
The 16‑inch MacBook Pro with M3, M3 Pro and M3 Max CPU;;
Color – Space Black and Silver
CPU – 16-core CPU with 12 performance cores and 4 efficiency cores
GPU – up to 40-core GPU Hardware-accelerated ray tracing
Storage – 512GB, 1TB; Configurable to 2TB, 4TB, or 8TB
RAM – 18GB, 36GB and 46GB; Configurable up to 64GB or 128GB
Battery – Up to 22 hours Apple TV app movie playback and up to 15 hours wireless web
Ports – 3x Thunderbolt 4 ports with support for; Charging, DisplayPort, Thunderbolt 4 (up to 40Gb/s) and USB 4 (up to 40Gb/s)
Both the 14‑inch and 16-inch MacBook Pro are now will be available with the follow prices;
14-inch MacBook Pro with M3 starts at $1,599 (U.S.)
14‑inch MacBook Pro with M3 Pro starts at $1,999 (U.S.)
After announcing the new CPUs, Apple announces the new 24-inch iMac powered by the M3 chips.
The new iMac with M3 is up to 2x faster than the prior generation with M1.1 And for those upgrading from an Intel-based iMac, the new iMac is up to 2.5x faster than the most popular 27-inch models,2 and 4x faster than the most powerful 21.5-inch model.3 It also features an expansive 4.5K Retina display with 11.3 million pixels and over a billion colors, faster wireless connectivity, and a seamless experience with iPhone. Combined with its best-in-class camera, speakers, and mics, along with macOS Sonoma, iMac with M3 is better than ever — perfect for everyone, from families to small businesses, aspiring creatives, students, and gamers. Customers can order the new iMac starting today, with availability beginning Tuesday, November 7.
The new iMacs will be available in 7 colors; Blue, Green, Pink, Silver, Yellow, Orange, Purple with a starting price of $1299 for the iMac with 8-core GPU and $1499 for the iMac with 10-core GPU and 256GB SSD model.
In an event called ‘Scary Fast,’ Apple officially unveil the next general M-series processors; M3, M3 Pro, and M3 Max.
The M-series processors based on a 3nm manufacturing process, which will allow Apple to pack more transistors onto a smaller die. This will lead to significant performance and efficiency.
The M3 is expected to be a direct successor to the M2 chip, which is currently used in the MacBook Air, MacBook Pro, and iMac. The M3 feature an 8-core CPU, offers up to 35% faster than M1 for CPU performance, and a 10-core GPU, which is 65% faster than M1 for graphics. The M3 CPU supports 24GB of unified memory.
As powerful as the M3 CPU, the M3 Pro and M3 Max are expected to be even more powerful than the M3. The M3 Pro will feature a 12-core CPU and a 18-core GPU while the M3 Max will have 40-core CPU and a 16-core GPU. Both the M3 Pro and M3 Max will support up to 36GB and up to 128GB of unified memory, respectively.
In addition to the performance and efficiency improvement, the M3 family is also expected to bring a number of new features to the Mac. The M3 family will support AV1 decoding, which would allow users to watch high-resolution AV1 videos without using much battery life.
As more performance gains, the new M3 Processors also have an enhanced Neural Engine to accelerate powerful machine learning (ML) models. The Neural Engine is up to 60 percent faster than in the M1 family of chips, making AI/ML workflows even faster while keeping data on device to preserve privacy.
“Apple silicon has completely redefined the Mac experience. Every aspect of its architecture is designed for performance and power efficiency,” said Johny Srouji, Apple’s senior vice president of Hardware Technologies. “With 3-nanometer technology, a next-generation GPU architecture, a higher-performance CPU, faster Neural Engine, and support for even more unified memory, M3, M3 Pro, and M3 Max are the most advanced chips ever built for a personal computer.”
The M3 family will be powering new MacBook Pros and iMacs, which was also announced at the event, and is expected to be in the next generation MacBook Air and Mac minis, as well as future generations of Macs.
If you are in Saudi and want to preorder the new Apple Watch Series 9 and Apple Watch Ultra 2, below are the pricing from the top retailer in the Kingdom.
Apple Watch Series 9 Aluminum 41mm
GPS – SR1,849.00
GPS + Cellular – SR2,249.00
45mm
GPS – SR1,969.00
GPS + Cellular – SR2,379.00
Stainless Steel 41mm (GPS + Cellular)
Rubber Band – SR3,149.00
Stainless steel Band – SR3,349.00
45mm (GPS + Cellular)
Rubber Band – SR3,379.00
Textile Band – SR3,379.00
Stainless steel Band – SR3,579.00
Apple Watch Ultra 2 on ALL BANDS – SR3,599.00
Just like with the new iPhone 15 and iPhone 15 Pros, the new Apple Watch Series 9 and Apple Watch Ultra 2 will be available on Sept 22nd.
The new iPhones will have USB-C ports. This is a major change from previous iPhones, which have used the Lightning connector. The switch to USB-C is being made in order to comply with a new European Union regulation that requires all new smartphones to have USB-C ports.
The USB-C port, as mentioned by Android users, is a more versatile port than the Lightning connector. It can be used to charge devices, transfer data, and connect to external displays. It is also the standard port used by many other devices, such as laptops, tablets, and cameras. This means that you will be able to use the same charger and cable for your iPhone 15 and other devices. It is however not yet confirmed if the new iPhones will be able to support external displays.
The switch to USB-C is a welcome change for many iPhone users. It is a more modern and versatile port that will make it easier to connect the iPhone to other devices and accessories. It is also a step towards reducing e-waste, as there will be no need to have separate chargers for different devices.
The iPhone 15 and iPhone 15 Plus will have USB-C ports that support USB 2.0 speeds, though this is yet to be confirmed. This means that the new iPhones be capable to transfer data at a maximum speed of 480 Mbps. However, it is possible that Apple may release a later version of the iPhone 15 with a USB-C port that supports faster speeds.
Overall, the switch to USB-C is a positive change for the iPhone 15 and iPhone 15 Plus. It is a more versatile and modern port that will make it easier to connect the iPhone to other devices. It is also a step towards reducing e-waste.
Apple has once again pushed the boundaries of wearable technology with the introduction of the Apple Watch Ultra 2. Unveiled on September 12, 20231, this new iteration of Apple’s most rugged and capable watch brings a host of performance updates and new features, setting a significant environmental milestone.
Powerful New S9 SiP
At the heart of the Apple Watch Ultra 2 is the powerful new S9 SiP1. This custom Apple silicon delivers system-wide improvements and introduces brand-new features. It includes a new double tap gesture and on-device Siri with the ability to access and log health data privately and securely. The watch also features a new 4-core Neural Engine that can process machine learning tasks up to twice as fast as the original Apple Watch Ultra.
Double Tap Gesture
The Apple Watch Ultra 2 introduces a new double tap gesture, allowing users to easily control the watch using just one hand and without touching the display. Users can tap the index finger and thumb of their watch hand together twice to quickly perform many of the most common actions on the watch. This double tap will also open the Smart Stack from the watch face, and another double tap will scroll through widgets in the stack.
Brightest Display Ever
The Apple Watch Ultra 2 boasts Apple’s brightest display ever, with an upgraded brightness of 3,000 nits. This makes it perfect for anyone who wants our biggest, brightest display, longest battery life, and best GPS of any Apple Watch.
Expanded Altitude Range and Advanced Capabilities
The watch offers an expanded altitude range, on-device Siri, Precision Finding for iPhone, and advanced capabilities for water adventures1. It also runs watchOS 10, which delivers redesigned apps, new cycling experiences, features to help explore the outdoors, and a new watch face — Modular Ultra3.
Battery Life
Despite all these advancements, the Apple Watch Ultra 2 maintains an impressive battery life. It offers a 36-hour battery life with regular use and up to 72 hours in Low Power Mode.
Carbon Neutral Options
In a significant step towards environmental sustainability, customers can now choose a carbon neutral option for any Apple Watch model. This represents a significant milestone toward Apple’s plan to be carbon neutral across its entire business, manufacturing supply chain, and product life cycle by 20301.
The Apple Watch Ultra 2 is available for order today, with availability beginning Friday, September 22. It is priced at $799, making it both an impressive piece of technology and a statement of style.
Apple has officially announced the new iPhone 15 Pro and iPhone 15 Pro Max, the company’s latest flagship smartphones. The new phones feature a number of improvements over their predecessors, including a new design, a more powerful A17 Bionic chip, a better camera system and USB-C!
“This is the most pro lineup we have ever created, with a state-of-the-art titanium design, the best iPhone camera system yet that enables game-changing new workflows, and the A17 Pro chip, which ushers in a new chapter of performance and games never before seen on iPhone,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “iPhone 15 Pro and iPhone 15 Pro Max represent the best of Apple design and industry-first innovations to help enrich the everyday experiences of our users, while enabling them to unleash their creativity.”
Design
The iPhone 15 Pro and iPhone 15 Pro Max still using the same design language that Apple used since the iPhone 12, but with a few key changes. The front will be using Ceramic Shield and back glass is now made of titanium, which is stronger and lighter than aluminum. The phones are also slightly thicker and heavier, which helps to improve their durability.
The front of the phones is still dominated by the large display, which is now a 6.1-inch Super Retina XDR OLED display on the iPhone 15 Pro and a 6.7-inch Super Retina XDR OLED display on the iPhone 15 Pro Max. The displays have a resolution of 2556‑by‑1179-pixel resolution at 460 ppi and support HDR10 and Dolby Vision.
USB-C
Just like with the iPhone 15 and 15 Plus, the new iPhone 15 Pros will feature a new USB-C connector. The switch to USB-C is being made in order to comply with a new European Union regulation that requires all new smartphones to have USB-C ports. The USB-C will be for charging and data transfer. iPhone 15 Pro and iPhone 15 Pro Max support USB 3 for data transfer speeds up to 10 gigabits per second, up to 20x faster than before.
Action button
Another new feature of the iPhone 15 Pro and Pro Max is the new Action button which replaces the replaces the “mute” switch. The new Action button is customizable that give you quick access to the camera or flashlight; activating Voice Memos, Focus modes, Translate and accessibility features like Magnifier; or using Shortcuts for more options.
Camera
The camera system on the iPhone 15 Pro and iPhone 15 Pro Max is one of the biggest improvements over the previous models. The main camera now has a 48-megapixel sensor, which allows it to take sharper and more detailed photos. The ultrawide camera has also been upgraded to a 12-megapixel sensor with a wider field of view. Both cameras now support Night mode, which allows you to take great photos in low-light conditions.
The iPhone 15 Pro Max also has a new telephoto camera with a 5x optical zoom in and a 2x optical zoom out, that gives it a 10x optical zoom range with the digital zoom up to 25x. This is the first time that the iPhone has had a telephoto lens with this much zoom capabilities, and it will be a major boon for photographers who want to take close-up shots of faraway subjects.
A17 Bionic chip
The iPhone 15 Pro and iPhone 15 Pro Max are powered by the A17 Bionic chip, the most powerful chip ever used in an iPhone and the industry’s first 3-nanometer chip in a smartphone. The A17 Bionic chip offers up to 10% faster CPU performance and up to 20% faster GPU performance than the previous chip. The new iPhone 15 Pros will also features hardware-accelerated ray tracing — which is 4x faster than software-based ray tracing — iPhone 15 Pros offers smoother graphics, as well as more immersive AR applications and gaming experiences.
This makes the iPhone 15 Pro and iPhone 15 Pro Max ideal for demanding tasks like gaming and video editing.
Battery Life
The iPhone 15 Pro and iPhone 15 Pro Max will have a longer battery life that the previous generation; up to 29 hours video playback and up to 95 hours in audio with support for magSafe wireless charging up to 15 Watts and Qi wireless charging up to 7.5 Watts. When using a 20W adapter (or higher) battery will fast-charge up to 50% charge in just 30 minutes. Just like with the iPhone 15 and 15 Plus, Apple uses 100% recycled cobalt in the battery. You can checkout the full specs of the iPhone 15 Pro and 15 Pro Max here.
Notable features;
New design with titanium back
A17 Bionic chip
Improved camera system with 48-megapixel main camera, 12-megapixel ultrawide camera, and 6x optical zoom telephoto camera
Night mode for all three cameras
Customizable Action button
Cinematic mode for videos
LiDAR scanner for augmented reality
Larger battery
Support for 5G connectivity
The iPhone 15 Pro and iPhone 15 Pro Max will be available in black titanium, white titanium, blue titanium, and natural titanium finishes, and will be available in 128GB, 256GB, 512GB, and 1TB storage capacities. The iPhone 15 Pro will start at $999 and the iPhone 15 Pro Max will start at $1,199. The phones will be available for pre-order on September 15 and will start shipping on September 22.
Apple today unveiled the iPhone 15 and iPhone 15 Plus, the company’s latest flagship smartphones. The new phones feature a number of improvements over their predecessors, including a new design, a more powerful A16 Bionic chip, and a better camera system.
The iPhone 15 and iPhone 15 Plus have a similar design to the iPhone 14, but with a few key changes. The back glass is now color-infused with a stunning, textured matte finish, and a new contoured edge on the aluminum enclosure. The phones are also slightly thicker and heavier, which helps to improve their durability.
The iPhone 15 will be the smaller 6.1-inch, while the iPhone 15 Plus will feature a larger 6.7-inch display sizes. Both iPhone 15s will also feature the Dynamic Island, an innovative way to interact with important alerts and Live Activities. The Super Retina XDR display is great for watching content, streaming Apple Fitness+ workouts, and playing games.
Another big change that Apple made with the new iPhone 15 is the new USB-C connector. The switch to USB-C is being made in order to comply with a new European Union regulation that requires all new smartphones to have USB-C ports.
The new iPhone 15s uses the A16 Bionic chip, the most powerful chip ever used in an iPhone. With two high-performance cores that use 20 percent less power and four high-efficiency cores, the 6-core CPU is faster than the previous generation and the 5-core GPU now has 50% more memory bandwidth for smooth graphics for streaming videos and games.
The camera system on the iPhone 15 and iPhone 15 Plus has also been improved. Both models feature a powerful 48MP Main camera that enables super-high-resolution photos and a new 2x Telephoto option. This gives users a total of three optical zoom levels — 0.5x, 1x, 2x — for the first time on any iPhone dual-camera system, like having a third camera1. The ultrawide camera has also been upgraded to a 12-megapixel sensor. Both cameras now support Night mode, which allows you to take great photos in low-light conditions for a sharper and more detailed photos.
The iPhone 15 and iPhone 15 Plus also introduce the next generation of portraits, making it easier to capture portraits with great detail and low-light performance. For the first time, users can take portraits without having to switch to Portrait mode. When there’s a person, dog, or cat in the frame, or when a user taps to focus, iPhone automatically captures depth information, so users can turn photos into stunning portraits later in the Photos app on iPhone, iPad, or Mac.
On the battery side, the iPhone 15 and iPhone 15 Plus now use even more recycled content, with 100 percent recycled cobalt in the battery. Up to 26 hours video playback and up to 100 hours in audio with magSafe wireless charging up to 15 Watts, Qi wireless charging up to 7.5 Watts. The battery also support fast-charge up to 50% charge in just 30 minutes with 20W adapter or higher.
You can find the full specs of the iPhone 15 and iPhone 15 Plus here.
The iPhone 15 and iPhone 15 Plus will be available in black, blue, green, yellow, and pink. Price start at $699 for the 128 GB, $799 for 256 GB and $899 for the 512 GB variant. The phones will be available for pre-order on September 15 and will start shipping on September 22.
Apple, the maker of the iPhones, reportedly opened a store on the WeChat platform, Tuesday, expanding the American company’s retail options in the second-largest economy in the world.
Users will be able to buy Apple products including iPhones, iPads, and Macs via the shop, according to an announcement made by WeChat, China’s most popular messaging app that also offers e-commerce, livestreaming, and payment services.
Apple’s move comes as Chinese consumers increasingly use social media sites like WeChat and ByteDance’s Douyin, the country’s version of TikTok, to shop online. Requests for additional comment from Apple and Tencent were not immediately fulfilled.
Apple currently runs a store on Alibaba Group’s Tmall online marketplace in addition to its own stores and website. In May, Apple attempted to advertise its products in China for the first time through a webcast of an hour-long performance. Together with the online stores, Apple have more than 40 retails stores in China.
Apple just announced that the Apple Online Store is now available in Vietnam.
Vietnam’s Apple Online Store will offers a wide range of Apple products and accessories, with shopping assistance from Apple’s team of experts, no-contact delivery, trade-in program, build-to-order Mac options, and up to 24 months of financing for your Apple device. The Apple Online Store will also offer students a special pricing for their Mac or iPad, and receive discounts on accessories as well as AppleCare+.
The store is available in both Vietnamese and English, allowing customers to order a wide range of Apple products on the web.
